Effective Date: April 16, 2026
Last Updated: April 16, 2026
 

Simcoe Muskoka Building (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us.
 

This Privacy Policy explains how we collect, use, disclose, store, and protect personal information when you visit our website, contact us, request an estimate, or otherwise interact with our business.
 

1. Who We Are

Simcoe Muskoka Building provides residential construction services, including custom homes, additions, garage builds, renovations, and related residential construction services in Simcoe, Muskoka, Parry Sound, and surrounding areas.
 

If you have questions about this Privacy Policy or our privacy practices, please contact:
 

Ben Savelli
Simcoe Muskoka Building
Severn, Ontario, Canada
simcoemuskokabuilding@gmail.com
(905) 320-7155
 

2. What Personal Information We Collect

We may collect personal information that you voluntarily provide to us, including:

• your name

• email address

• phone number

• project address or general project location

• information about your project or estimate request

• desired timeline

• budget range, if provided

• photos, plans, drawings, or other files you upload or send to us

• any other information you choose to include in a form, email, or message
   

We may also automatically collect certain technical and website usage information when you visit our website, such as:

• IP address

• browser type

• device type

• pages viewed

• time spent on pages

• referring source or website

• cookie or tracking information, where applicable
   

Under PIPEDA, organizations are generally expected to limit collection to what is necessary for the identified purpose.
 

3. How We Collect Information

We may collect personal information when you:

• fill out a website form

• request an estimate

• email or call us

• send us photos, plans, or project details

• interact with our website

• engage with our advertising or website tracking tools
   

4. How We Use Personal Information

We may use your personal information to:

• respond to inquiries

• review and follow up on estimate requests

• communicate with you about your project

• assess project fit and next steps

• provide or discuss our services

• improve our website and customer experience

• understand how visitors use our website

• maintain internal records

• manage files and documents related to inquiries or projects

• comply with legal or regulatory obligations

• send marketing or promotional communications where permitted by law or where you have consented
   

Under PIPEDA, consent must be meaningful, which means people should understand what information is being collected, why it is being collected, and how it will be used or shared.
 

5. Consent

By submitting personal information through our website, contacting us, or otherwise providing us with your information, you consent to our collection, use, and disclosure of that information as described in this Privacy Policy, subject to applicable law.

Where required, we will ask for your consent before sending you marketing or promotional emails or text messages. Canada’s anti-spam law generally requires consent before sending commercial electronic messages.
 

You may withdraw your consent at any time, subject to legal or contractual restrictions and reasonable notice.
 

6. Website Platform, Analytics, and Advertising Tools

Our website is built and hosted using Wix. We may also use tools provided by or connected with:

• Wix for website hosting, forms, and website functionality

• Meta for advertising, remarketing, and website conversion tracking

• Google for website analytics, website performance insights, advertising, or related services
   

These tools may collect or receive information about how visitors interact with our website, such as pages visited, time on site, and actions taken.
 

We may use cookies, pixels, analytics tags, or similar technologies to:

• understand website traffic and user behavior

• improve website performance

• measure advertising effectiveness

• support remarketing or audience building
   

You can usually adjust your browser settings to refuse cookies or notify you when cookies are being used. Please note that some website functions may not work properly if cookies are disabled.
 

7. File Storage and Business Tools

We may store or manage information using business tools such as:

• Google Drive for project files, plans, photos, or documents

• QuickBooks for business records, invoicing, and related accounting administration
   

We only use these tools as reasonably necessary to operate our business, respond to inquiries, and manage customer or project-related information.
 

8. When We Share Personal Information

We do not sell your personal information.
 

We may share personal information with trusted third-party service providers that help us operate our website or business, including providers involved in:

• website hosting and website tools

• analytics and advertising

• file storage and document management

• accounting and financial administration

• email or communications support

• legal, regulatory, or compliance matters where required by law
   

We only share personal information as reasonably necessary for the purposes described in this Privacy Policy.
 

9. Retention

We retain personal information only as long as necessary for the purposes for which it was collected, or as required by law.
 

For example, we may retain inquiry information, project communications, files, estimates, and business records for as long as reasonably necessary to respond to your inquiry, manage our business, maintain records, or meet legal, tax, or accounting obligations.
 

Under PIPEDA’s fair information principles, personal information should only be retained as long as needed for the identified purposes.
 

10. Security

We take reasonable steps to protect personal information against loss, theft, unauthorized access, disclosure, copying, use, or modification.
 

These steps may include administrative, technical, and physical safeguards appropriate to the sensitivity of the information.

However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.
 

11. Access and Correction

Subject to applicable law, you may request access to the personal information we hold about you and request correction of inaccurate or incomplete information.
 

PIPEDA includes access rights for individuals in relation to personal information held by organizations.

To make a request, please contact Ben using the contact details listed above.
 

12. Marketing Communications

If you opt in to receive marketing emails or text messages from us, you may unsubscribe or withdraw consent at any time.

Where required by law, our commercial electronic messages will include the information and unsubscribe options required under applicable Canadian anti-spam rules. CASL generally requires consent before sending commercial electronic messages and requires senders to identify themselves and provide an unsubscribe mechanism.
 

13. Third-Party Links

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices, policies, or content of those third parties. We encourage you to review their privacy policies before providing personal information.
 

14. Children’s Privacy

Our website and services are not intended for children, and we do not knowingly collect personal information from children.
 

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the effective date at the top of this page. Your continued use of our website or services after changes are posted means you accept the updated policy, subject to applicable law.